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The Wildwood beach and the Wildwoods sign seen from above
NJ Jeep Beach Invasion · July 2027

NJ Jeep Invasion Hotel in Wildwood, NJ

Hundreds of Jeeps roll onto the beach behind the Wildwoods sign every July. Make Pink Champagne your weekend base: a freshly renovated mid-century motel with a big outdoor pool and a kitchenette in every room, one block from the beach.

4.4/5 Google rating · 254 Google reviews · Renovated for 2026 · Pool Open in July
Aerial view of Wildwood streets leading to the wide beach and ocean
The Invasion

Jeeps on the Sand

The New Jersey Jeep Beach Invasion is an annual gathering on the beach behind the Wildwoods sign, with modified Jeeps on display, vendor booths, workshops, Jeep cruises around the island and off-road obstacle courses. In 2026 it ran Friday, July 10 through Sunday, July 12.

The 2027 Invasion is expected the second weekend of July, around July 9 to 11. Those dates are an estimate based on past years, so confirm the schedule and registration at NJJPinvasion.com before you book.

Check Jeep Weekend Dates
The big outdoor pool and pink mid-century balconies at Pink Champagne Boutique Motel
After the Beach

Sand Off, Pool On

After a day on the beach with the Jeeps, rinse off and stretch out on our flower-lined sundeck or cool down in the big outdoor pool.

Our pool season runs from the last weekend of May through September, so it's open all Invasion weekend.

See the Pool and Rooms
Renovated kitchenette with a retro pink refrigerator
A Kitchenette in Every Room

Coffee Before the Cruise

Every room has a kitchenette, so you can make coffee and breakfast before the gates open and keep cold drinks ready for the end of the day.

Kitchen equipment varies by room type. Studios offer the basics, while our efficiencies and one-bedroom suites can include a stovetop and full-size refrigerator. See each room's details before you book.

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Your Jeep Weekend Home Base

One block from the beach

The sand is a block away, and the Boardwalk is within walking distance.

Big outdoor pool

Our pool and sundeck are open all summer, Invasion weekend included.

A kitchenette in every room

Coffee, breakfast and cold drinks on your schedule. Equipment varies by room type.

Book direct

Reserve on our website to see current rooms and rates for Invasion weekend and deal directly with our team.

Choose Your Room

Rooms for Crews and Families

From studios with two double beds to one-bedroom suites with pool views. We have 25 rooms and July weekends are busy, so book early. Room types and availability vary by date.

Super Studio - 2 Double Beds

2 Queen or Full Beds • Ensuite Bathroom
Sleeps 4
Room Details

Superior Efficiency One Bedroom - Pool View

1 Queen Bed • Full Kitchen • Pull-out Couch • Ensuite Bathroom
Sleeps 4
Room Details

Deluxe Family Efficiency

1 Full Bed • Sleeper Sofa • Ensuite Bathroom
Sleeps 4
Room Details

What Our Guests Are Saying

4.4 / 5 — Based on 254 Google reviews
Read our reviews on Google →

Jeep Weekend Stay Questions

When is the 2027 NJ Jeep Invasion?

The Invasion is expected around July 9 to 11, 2027, based on past years (2026 ran July 10 to 12). Confirm the dates and registration at NJJPinvasion.com.

Where does it take place?

On the beach in Wildwood, behind the Wildwoods sign.

Is the pool open?

Yes. Our pool season runs from the last weekend of May through September.

Can our club book several rooms?

Yes, ask us. Contact Pink Champagne with your dates and how many rooms you need, and we'll help with availability. Guests must be 25 or older to rent a room.

Book Your Jeep Invasion Weekend

Enter your dates to see current rooms and rates. Coming with your Jeep club? Contact us about several rooms.

Pink Champagne Boutique Motel

4910 Atlantic Avenue, Wildwood, New Jersey 08260, United States

(609) 522-4857

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